Boost Your Business with Seminars

No matter what your profession, whether you're a business owner, service professional, consultant, doctor, or coach, you can use your speaking skills to get information into the marketplace that can help your potential clients. How? By organizing and conducting seminars on your topic of expertise.

The two biggest benefits of conducting seminars is that seminars will position you as an expert in your field, and people like to buy from experts; and seminars provide your audience with more personal time to get to know you, and people buy from people the know, like and trust.

It's not about sales. Its about delivering great content and overwhelming value. If you do this, people will buy your products and services.

For the past year, my business partner Lee Pound and I have been organizing a HUGE event called Speak Your Way To Wealth http://www.speakyourwaytowealth.com

This seminar is designed for speakers who are already speaking and for people who want to start speaking to grow their businesses. We started last May however, you don't need to do that. Just make sure that you give yourself plenty of time because their is a lot to do if you want to do it right.

Here are some things I've learned that I did not know:

1. Get a meeting planner. Meeting planners are in the seminar business and can provide you with insights into all aspects of planning a seminar. A good meeting planner can provide you with resources and ideas that you may never think of. Also, a meeting planner has the experience to negotiate your hotel or meeting space contract. We hired a great meeting planner and we are glad we did.

2. Get a Sponsor Manager and start early. Sponsors will pay mega bucks to be mentioned from the stage, or get into a workbook for free advertising. Plus it provide upfront cash to pay for your seminar. We did not get started early enough on creating a sponsor program. We thought we could do it ourselves and realized that we did not know anything about getting sponsors. It is a lot more than just making phone calls. Get help. Hire someone.

3. Get an Affiliate Manager. This is the most important. We did not realize how much time managing our affiliates would take. It takes tons on time. Someone needs to stay on top of them to make sure they are promoting to their list. Just like a Sponsor Manager, an Affiliate Manager can save you time. Get one who has experience in this area. We did not do this and we are regreting it.

These are a few things that we have learned hope they will help you the next time you organize a seminar or workshop.

Passionately Speaking,
Arvee Robinson
(909) 645-9147
http://www.instantprospeaker.com
http://www.speakyourwaytowealth.com

One Minute Manager Meets the Monkey

I have spent over two decades working in Corporate America. I can remember many Friday evenings as my staff stopped by my door and said good night and asked ,e what I was going to do that weekend. I would look at the piles on my desk and simply say, "I am working." As I looked out the window and watch my staff laughing and getting into their cars, I realized something was wrong with this picture. It should be me getting in my car waving goodbye to my staff. At that moment I knew that it was their work I was doing and not just mind. Come Monday morning, things were going to change! Big time. And they did. I gave my staff's work back to them and I sat back and grinned.

At that time I did not realize that what I did was give my staff's "monkey's" back to them until I recently I read the book "The One Minute Manager Meets the Monkey" by Kenneth Balanchard, William Oncken, Jr. and Hal Burrows. Then I realized this is what happened to me. Is it happening to you?

What is a monkey? A monkey is the next step in a project or a problem; it is not a project or a problem; the Monkey is whatever the next move is on a project or problem.

Who owns the monkey? The person who is responsible for the next step or move in the project or problem. For every monkey there are two parties involved: One to work it and one to supervise it.

When you take the monkey away from a person, in essence what you are saying is “You’re not capable of handling this problem so I had better take care of it myself.”

Monkey-picker-uppers are those who dis-empower the rightfully responsible people by taking on the responsibility themselves. This cripples those very people they are trying to help by making them dependent.

Returning the Monkeys: This is when you re-empower the staff to take charge of their own projects or problems. Firmly attach your people’s monkeys to their backs.

“The more you get rid of your people’s monkeys [on your back], the more time you have for your people [because you are free to supervise, train, and mentor].”

Rules of Monkey Management:

Rule #1: Describe the Monkey: a boss and a staff member shall not part company until the appropriate “next moves” have been described.

Rule #2: Assign the Monkey: the dialogue between boss and staff member must not end until ownership of each monkey is assigned to a person. All monkeys shall be owned at the lowest organizational level consistent with their welfare.

Myths that keep the monkeys on your back: “If you want it done right you have to do it yourself.” “You just can’t get good help these days.” This one is just too hot for my staff to handle.” “My boss expects me to do this one.” “I just want to keep my hand in.” “It’s easier to do it than to delegate it.”
Beware of Monkeys Straddling Between Two People: Look out for the word “we”. “We’ve got a problem.

Watch Out for Upward-leaping Monkeys: Look out for staff who incomplete their work and want you to finish it. Example: incomplete letter or proposal.

Rule #3: Insure the Monkey: every monkey leaving your presence on the back of one of your people must be covered by one of two insurance policies:
1. Recommend, then act
2. Act, then advise

Rule #4: Check on the Monkey: Every monkey should have a checkup appointment. Proper follow-up means healthier monkeys.

Periodic Monkey Checkups tend to highlight the existence of problems and limit their costs by allowing a boss to detect the problem and see that it is corrected. Sick or starving monkeys show a boss lack of progress – boss move up the monkey’s checkup appointment.

Hope these tips will help you to avoid picking up monkey's who are not yours.

Passionately Speaking,
Arvee Robinson
Monkey Manager

http://www.instantprospeaker.com
http://www.speakyourwaytowealth.com

Speak Your Way to Wealth

If you are not speaking in front of groups to grow your business, you are losing a TON of money. Speaking is one of the best, most inexpense marketing strategies your could use to promote your business and attract new clients. The benefits of speaking are:

1. It positions you as an expert in your field. People love to buy from experts!
2. It allows people to get to know you, like you and trust you. We like to buy from people we know, like and trust.
3. You can gathers your audiences information (business cards) and market to the later.
4. You can reach as larger group of people at one time. Making a better use of your time.
5. You can create information products from your speeches and sell them in the back of the room. Giving value and making extra cash.

If you want to learn more about how you can increase your sales, attract clients effortlessly and build a reputation for yourself - you will want to attend this once in a life time event Speak Your Way to Wealth Seminar. This 2 day event will teach you all you need to know about speaking. Check it out at: http://www.speakyourwaytowealth.com

Also, if you want to make some easy cash now, sign up as an affiliate and watch to money pour in.

Passionately Speaking,
Arvee Robinson
Persuasive Speaking Coach
http://www.instantprospeaker.com
http://www.communicationcamp.com
http://www.wemastermind.com
http://www.speakyourwaytowealth.com